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Arid Land Geography ›› 2020, Vol. 43 ›› Issue (2): 458-465.doi: 10.12118/j.issn.1000-6060.2020.02.20

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Spatial and temporal evolution of the tourism economy network in Xinjiang:Based on modified gravity model and social network analysis

WANG Song-mao1,2,XU Xuan-guo2,MA Jiang-tao3,WANG Yan-wei4   

  1. Postdoctoral Station of Business Administration Department of Tourism,Fudan University,Shanghai 200433,China;

    College of Economics & Management,Shandong Agriculture University,Taian 271018,ShandongChina;

    School of Information Engineering,Xinjiang Ploytechnical University,Urumq 830023,Xinjiang,China;School of Geography and Tourism,Xinjiang Normal University,Urumqi 830054,Xinjiang,China

  • Received:2019-01-02 Revised:2019-05-28 Online:2020-03-25 Published:2020-03-25

Abstract: In this study,first,an evaluation index of “comprehensive tourism quality was constructed and then the gravity model was modified to measure the degree of tourism economy connection among regions.Finally,the characteristics of the spatial network of the tourism economy were explored in 15 prefectures of Xinjiang,China from 2008 to 2017 by using the social network analysis method.The main conclusions are as follows: (1) From 2008 to 2017,the average density of the Tourism Economic Association Network in Xinjiang was only 0.356,the average network efficiency was 0.718,and the average network hierarchy was 0.367.(2) In the past ten years,Urumqi,Yili,Kashi,Changji,Turpan,and other locations had both high-degree centrality and medium centrality; Altay and Bazhou had high degree centrality and low-medium centrality; Karamay had low-degree centrality and high-medium centrality; Bozhou,Hotan and Hami areas,Tacheng area,Kezhou and Aksu areas,Shihezi city,and other locations had doubly low-degree centrality and medium centrality.(3) Urumqi,Changji,Kashi,Ili,and Altay belonged to the “two-way spillover plate” within the research time limit; Shihezi,Karamay,Bazhou,and Turpan belonged to the broker plate; Bozhou,Hami,and Tacheng belonged to net benefit plate; and Aksu,Kezhou,and Hetian belonged to the main benefit plate.This study aims to enrich the perspective of tourism economy network research and provides a quantitative basis for economic development of tourism and cooperation in Xinjiang.

Key words: comprehensive tourism quality, gravitation model, tourism economy, social network analysis, Xinjiang